Job Description

Job Description

Job Description

TLF’s Graphic Designer, will use your expert knowledge in graphic design, to create one-of-a-kind content for all TLF digital marketing, social media channels, and website You will leverage best practices to continuously generate iconic assets, content, and designs to meet the growing needs of the marketing department and brand.

JOB DESCRIPTION DETAILS (INCLUDING BUT NOT LIMITED TO THE BELOW):

• Design and edit digital graphics, images, print materials, and videos in Photoshop, Illustrator, and Adobe Creative Suite for marketing TLF as a premier athletic and lifestyle apparel brand
• Utilize creative ability to produce iconic, one-of-a-kind content/assets for TLF products and branding utilizing established design and editing skills for all digital platforms (i.e., graphic and web design, digital advertising, and social media, print, and collateral materials, etc.)
• Review and proof all content and materials upon delivery for correctness and resolve inconsistencies or deficiencies for the execution of finished products/design work
• Administer assets and creative updates to the website and all social media channels and make suggestions to improve our branding and creative
• Maintain and adhere to the digital file cataloging and electronic library of all content and assets
• Maintain and adhere to the design and content calendar to ensure completion of assets within proposed deadlines
• Develop consistent and cohesive graphic design themes across all marketing channels, help Innovation & Design team with logo and graphic tee design needs, and develop content that speaks distinctively to each demographic
• Administer product, content, and creative updates to all social media platforms and make suggestions and creative changes in design and function to live a digital environment
• Design and layout email templates and campaigns
• Edit, manipulate, color correct, and touch up all images using Photoshop
• Extremely proficient in various art, creative and direction, marketing and design principles, branding, advertising design, image sizing and compression, CTA design and placement, layout, font selection, and color cohesiveness
• Extremely proficient in various web UX/UI principles, and page layout and design to optimize brand look, user experience, click through and conversion rate layout and design optimization, site usability, and site speed
• Extremely proficient in email, SMS, MMS, and push marketing design principles, page layout, user experience, branding, and click-through and conversion rate layout and design optimization
• Other duties and responsibilities as assigned by management

QUALIFICATIONS / SKILLS / REQUIREMENTS:

• Minimum of 3+ years of graphic design and consumer branding experience
• Minimum of 5 years Photoshop, Illustrator, Adobe CC (extremely high level of proficiency)
• Use of AI Apps strongly preferred
• Preferred BA Degree from an accredited institution, with an emphasis on graphic design and marketing
• Strong knowledge of the athletic apparel/fitness industry and trends in the marketplace
• Passion towards athletics and training, preferably as an enthusiast and participant
• Confidence in communicating comfortably / outgoing personality
• Strong organizational skills
• Strong troubleshooting skills and the ability to work in a fast-paced environment are a necessity
• Able to prioritize work, handle multiple tasks, and work independently
• Ability to sell, relate to others, and communicate ideas and concepts effectively
• Ability to receive feedback and to take action when appropriate
• Understanding of the competitive market, customers, and design trends
• Ability to prepare, plan and deliver clear and persuasive presentations.

TLF was established in 2012 as a premium athletic and lifestyle apparel brand, pioneering a new category of Gym-To-Street® Wear products engineered for your toughest training sessions, designed to carry you through the rest of your day for wherever life takes you. Our mission is to provide products designed to push the limits of innovation and human performance to the highest possible level via fit, wearability, and functionality while simultaneously providing an exclusive sense of style and unparalleled quality. Our products are distributed and sold globally direct to consumers via TLFapparel.com and our TLF App.

Join our team and work in a fun, fast-paced, energetic environment with endless potential for individual and professional career growth. Our company culture does not micromanage its team members. Instead, we thrive on empowering people to be self-motivated professionals who challenge themselves to work harder, smarter, and more efficiently as individuals and as part of a team. This winning formula creates a culture that inspires individuals and team members to continually set new and unprecedented goals that will continue to drive TLF to become a global leader in Gym-To-Street® Wear.

What are you waiting for? Join the TLF “FAM“ and create a lasting career that will never feel like a job but instead like you are fulfilling a passion that will make history! Let’s REDEFINE IMPOSSIBLE® and TAKE LIFE FURTHER® together.

BENEFITS (For Full-Time Employees Only):
•\tMedical 80% Employer Paid (For Employees And Family)
•\tDental 80% Employer Paid (For Employees And Family)
•\tVision
•\t401k
•\tA free gym membership to TLF’s state-of-the-art gym (aka TLF TRAINING LAB®)
•\tChill, refuel, and recharge in our awesome employee lounge (unlimited coffee and tea)
•\tPS5 stations for gamers
•\tA monthly product allowance ($100) for our premium TLF Gym-To-Street® Wear
•\tContinued education programs & training are available
•\tEmployee team-building events
Note: National monthly medical premiums can range from approximately $665 (individual) to $1,950 (family). TLF’s “medical benefits package” can potentially save individuals and/or families between $530 and/or $1,560/month (averaging up to approximately $18,700 annually).

TIME OFF BENEFITS (For Full-Time EXEMPT Employees Only):
•\tVacation: 2 weeks a year (accrued at a rate of 3.08 per pay period)
•\tSick Days: 6 days a year (accrued at a rate of 1.85 per pay period)
•\tPersonal Days (PTO’s) 4 days a year (1 day accrued every quarter)
•\t10 Paid Holidays
•\t1 Floating Holiday (a day of your choosing)
Note: TLF provides 31 paid days off annually, equivalent to one additional month of paid compensation.

TLF is an equal-opportunity employer. We value diversity at our company. We don't discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Company Description

TLF was established in 2012 as a premium athletic and lifestyle apparel brand, pioneering a new category of Gym-To-Street® Wear products engineered for your toughest training sessions, designed to carry you through the rest of your day for wherever life takes you. Our mission is to provide products designed to push the limits of innovation and human performance to the highest possible level via fit, wearability, and functionality while simultaneously providing an exclusive sense of style and unparalleled quality. Our products are distributed and sold globally direct to consumers via TLFapparel.com and our TLF App. \r\n\r\nJoin our team and work in a fun, fast-paced, energetic environment with endless potential for individual and professional career growth. Our company culture does not micromanage its team members. Instead, we thrive on empowering people to be self-motivated professionals who challenge themselves to work harder, smarter, and more efficiently as individuals and as part of a team. This winning formula creates a culture that inspires individuals and team members to continually set new and unprecedented goals that will continue to drive TLF to become a global leader in Gym-To-Street® Wear.\r\n\r\nWhat are you waiting for? Join the TLF “FAM“ and create a lasting career that will never feel like a job but instead like you are fulfilling a passion that will make history! Let’s REDEFINE IMPOSSIBLE® and TAKE LIFE FURTHER® together.\r\n\r\nBENEFITS (For Full-Time Employees Only):\r\n•\tMedical 80% Employer Paid (For Employees And Family)\r\n•\tDental 80% Employer Paid (For Employees And Family)\r\n•\tVision\r\n•\t401k\r\n•\tA free gym membership to TLF’s state-of-the-art gym (aka TLF TRAINING LAB®)\r\n•\tChill, refuel, and recharge in our awesome employee lounge (unlimited coffee and tea)\r\n•\tPS5 stations for gamers\r\n•\tA monthly product allowance ($100) for our premium TLF Gym-To-Street® Wear \r\n•\tContinued education programs & training are available\r\n•\tEmployee team-building events\r\nNote: National monthly medical premiums can range from approximately $665 (individual) to $1,950 (family). TLF’s “medical benefits package” can potentially save individuals and/or families between $530 and/or $1,560/month (averaging up to approximately $18,700 annually).\r\n\r\nTIME OFF BENEFITS (For Full-Time EXEMPT Employees Only): \r\n•\tVacation: 2 weeks a year (accrued at a rate of 3.08 per pay period)\r\n•\tSick Days: 6 days a year (accrued at a rate of 1.85 per pay period)\r\n•\tPersonal Days (PTO’s) 4 days a year (1 day accrued every quarter)\r\n•\t10 Paid Holidays \r\n•\t1 Floating Holiday (a day of your choosing)\r\nNote: TLF provides 31 paid days off annually, equivalent to one additional month of paid compensation. \r\n\r\nTLF is an equal-opportunity employer. We value diversity at our company. We don't discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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